We set loose a Rear-End Front Man
Who doesn’t love talking about butts? Turns out, a lot of people. So we set loose Rear-End Front Man John Rump on TikTok and Instagram to help normalize the conversation around hemorrhoids. In an effort to make it less embarrassing than it already is, ‘Back There Care’ mixes education with entertainment, helping sufferers find comfort in the uncomfortable.
We also delivered quarterly organic social posts for Preparation H. Here are a few of our favorites.
+ Agency - Tag Worldwide / Dentsu
+ Client - Preparation H

+ Executive Creative Director – Jeff Kopay
+ Director - Joe Pernice
+ Producer - Charlie Stillman